BMW 7-series ActiveHybrid 7 2009
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We lost count of the number of times BM execs stood up at the press conference and talked about 'driving pleasure' and 'performance'. This paints a clear backdrop to the ActiveHybrid 7's intent. Yes, CO2 and economy are better by nearly a fifth over the regular 750i donor, but they're hardly going to win you honorary membership of Greenpeace at 219g/km and 30.1mpg.
So the BMW ActiveHybrid 7 is dirtier than a 730d or 740d?
Err, yes. But a diesel 7-series wouldn't see which way the hybrid Seven went in a drag race. Thanks to a compact electric motor built into the ZF eight-speed auto transmission, the ActiveHybrid 7 is relentlessly torquey and feels every second as fast as its sub-5.0 second sprint credentials suggest.
The electric motor is rated at 15kW or 19bhp – relatively small fry in the new world order of battery cars. But this is a mild hybrid, don't forget. Unlike the fully hybridised X6 ActiveHybrid, the 7-series isn't required to lug its substantial 2120kg girth on electric motion alone. It's more about tuning the drivetrain for ballistic thrust while still giving a nod to those demanding green emissions.
And why exactly is the ActiveHybrid 7 clean?
The engineers have tuned this car to shift up into top – eighth gear – at the earliest possible opportunity. You can barely hear the V8 most of the time until you acquaint pedal with bulkhead. The electronics then feed in battery power to create a tsunami of 516lb ft all the way from 2000-4500rpm.
Boy do you feel this on the road. There you are surfing along on a surfeit of torque, wafting past slower-moving traffic in refined peace. Kickdown and you're thrust back into your comfy 7-series seats in shocked awe. It's epically fast. My only gripe is that you never feel the full hybrid 'halo' effect of silent motion – a shortcoming shared by any mild hybrid.
At least the petrol engine cuts out at a standstill, saving petrol and allowing you a smug glow as you sit in saintly silence at traffic lights.
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